Forget those funky bike racks that litter the city of Pittsburgh pretending to be works of art. Instead, Councilman Peduto says we should have ads on our bike racks. That's how you know that biking has hit the mainstream.
Next, we'll have McDonald's billboards on our bike-ways.
And then we'll have the Consol Energy state park with ads on the trail markers.
When does the commodification stop?
Seriously, though, if the city can get "free" bike racks attached to its parking meters. I guess that's cool. Though I have to wonder about a plan that's intended to bring more advertising money into the Parking Authority just in time to lease the parking authority and meters. And are we just one step away from metered bike parking?